Larry Tanz, CEO and President, LivePlanet

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Larry Tanz, CEO and President of LivePlanet, talks about the primacy of talent in production, and of young people in the consumption, of emerging and evolving media

California Politics Today #661/ Etopia Entertainment News #39

Los Angeles, California
October 4, 2006

by Marc Strassman
Reporter
Etopia Entertainment News
Etopia News


Larry Tanz, CEO & President of LivePlanet, attends Speak & Spark luncheon at USC and discusses entertainment industry trends

Larry Tanz is the CEO and President of LivePlanet, a company which "creates and develops both traditional Media properties like feature films and television, as well as entertainment properties that seamlessly integrate traditional Media, new Media, and the physical world."

LivePlanet is currently in production on "Running the Sahara."

LivePlanet's founders include Ben Affleck and Matt Damon.

Mr. Tanz today attended the first of this academic year's Speak & Spark Lunch Discussions hosted by the University of Southern California's Center for Technology Management. This lively presentation and discussion session was entitled "Turning Upside Down the Business Model for Distributing Content for Digital Platforms" and featured as the season's kick-off speaker Jordan Levin, "who is a founding partner of Generate, and former CEO of The WB Network. Generate is a content development and talent management company targeting the young adult and family market.

"Generate has an exclusive, first-look deal with MTV Networks, which includes MTV, MTV2, VH1, mtvU, Nickelodeon, Nick at Nite, Comedy Central, TV Land, Spike TV, CMT, Noggin, The N, VH1 Classic and Logo, to develop content for their popular basic cable, broadband and mobile properties."

Etopia News' New Media Channel spoke after today's Speak & Spark with Larry Tanz about several of the themes prominently featured in today's lunch discussion at the Davidson Conference Center at USC, which had to compete for media attention and whose attendees had to compete for parking space with a presentation by Star Wars creator George Lucas of his $175 million gift to the what is now known as the University of Southern California's School of Cinematic Arts (formerly the School of Cinema-Television) from which Mr. Lucas was graduated in 1966.

You can watch and listen to this conversation with Larry Tanz by clicking on the appropriate menu button in the Brightcove Player containing the New Media Channel below.

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